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Built to Last: Successful Habits of Visionary Companies (Harper Business Essentials) (English Edition) de [Collins, Jim, Porras, Jerry I.]
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Built to Last: Successful Habits of Visionary Companies (Harper Business Essentials) (English Edition) Edición Kindle

3.3 de un máximo de 5 estrellas 3 opiniones de clientes

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Número de páginas: 372 páginas Word Wise: Activado Tipografía mejorada: Activado
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Descripción del producto

Descripción del producto

"This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor is it about just having a corporate vision. This is a book about something far more important, enduring, and substantial. This is a book about visionary companies." So write Jim Collins and Jerry Porras in this groundbreaking book that shatters myths, provides new insights, and gives practical guidance to those who would like to build landmark companies that stand the test of time.

Drawing upon a six-year research project at the Stanford University Graduate School of Business, Collins and Porras took eighteen truly exceptional and long-lasting companies -- they have an average age of nearly one hundred years and have outperformed the general stock market by a factor of fifteen since 1926 -- and studied each company in direct comparison to one of its top competitors. They examined the companies from their very beginnings to the present day -- as start-ups, as midsize companies, and as large corporations. Throughout, the authors asked: "What makes the truly exceptional companies different from other companies?"

What separates General Electric, 3M, Merck, Wal-Mart, Hewlett-Packard, Walt Disney, and Philip Morris from their rivals? How, for example, did Procter & Gamble, which began life substantially behind rival Colgate, eventually prevail as the premier institution in its industry? How was Motorola able to move from a humble battery repair business into integrated circuits and cellular communications, while Zenith never became dominant in anything other than TVs? How did Boeing unseat McDonnell Douglas as the world's best commercial aircraft company -- what did Boeing have that McDonnell Douglas lacked?

By answering such questions, Collins and Porras go beyond the incessant barrage of management buzzwords and fads of the day to discover timeless qualities that have consistently distinguished out-standing companies. They also provide inspiration to all executives and entrepreneurs by destroying the false but widely accepted idea that only charismatic visionary leaders can build visionary companies.

Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, Built to Last provides a master blueprint for building organizations that will prosper long into the twenty-first century and beyond.

Biografía del autor

Jim Collins is author or coauthor of six books that have sold in total more than ten million copies worldwide, including the bestsellers Good to Great, Built to Last, and How the Mighty Fall. Jim began his research and teaching career on the faculty at Stanford Graduate School of Business, where he received the Distinguished Teaching Award in 1992. He now operates a management laboratory in Boulder, Colorado, where he conducts research, teaches, and consults with executives from the corporate and social sectors.


Detalles del producto

  • Formato: Edición Kindle
  • Tamaño del archivo: 4350 KB
  • Número de páginas: 372
  • Editor: HarperBusiness; Edición: 3rd ed. (30 de agosto de 2011)
  • Vendido por: Amazon Mexico Services, Inc.
  • Idioma: Inglés
  • ISBN-10: 0060516402
  • ISBN-13: 978-0060516406
  • ASIN: B0058DRSHW
  • Texto a voz: Activado
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  • Word Wise: Activado
  • Tipografía mejorada: Activado
  • Opinión media de los clientes sobre el producto: 3.3 de un máximo de 5 estrellas 3 opiniones de clientes
  • Clasificación en los más vendidos de Amazon: n°23,247 Pagados en Tienda Kindle (Ver el Top 100 Pagados en Tienda Kindle)

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30 de noviembre de 2017
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Amazon.com: 4.5 de 5 estrellas 375 opiniones
Edward J. Barton
5.0 de 5 estrellasA Must Read for the CEO
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A 7 personas les resultó útil.
Lauren
5.0 de 5 estrellasGreat Read!
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Veronica H
5.0 de 5 estrellasI would recommend this book for small to medium size businesses
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A 2 personas les resultó útil.
Mark B
4.0 de 5 estrellasGreat points for all businesses. But gets very, very redundant. Reads like a research paper.
26 de abril de 2015 - Publicado en Amazon.com
Formato: Edición KindleCompra verificada
A 3 personas les resultó útil.
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5.0 de 5 estrellasStrongly recommend for students
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